San Diego PPC Management Across Google, Meta, and Microsoft Ads
EVKII is a San Diego PPC management agency for brands that need paid campaign management run as one system across Google Ads, Microsoft Ads, Meta, and TikTok — instead of three different vendors arguing over attribution.
Every PPC engagement includes senior media buying, in-house AI creative production for video and image assets, conversion-tracking setup, and weekly scorecards tied to revenue, qualified leads, and pipeline — not vanity click metrics. We work with Carlsbad, San Diego, La Jolla, Encinitas, North County, and nationwide brands.
If you're running PPC at $5K–$500K/month and want one team handling Google Ads, Meta ads, TikTok ads, Microsoft Ads, and the creative they all need, we're built for that engagement.
Cross-channel PPC under one roof
Google Ads, Microsoft Ads, Meta, TikTok, YouTube — run as one paid system with shared creative, shared measurement, and shared budget logic.
Senior buyers, no juniors
Every San Diego PPC account is run by a senior buyer with significant lifetime spend on each platform. No junior account managers learning on your budget.
Creative production in-house
AI UGC, video, static, motion — every PPC platform needs creative, produced by EVKII's in-house studio instead of outsourced.
Weekly scorecards, monthly reviews
Friday scorecard: spend, CPA, ROAS, top creatives, decisions, next week's tests. Monthly business review tied to pipeline and revenue.
How we work
- Cross-channel PPC audit (Google, Microsoft, Meta, TikTok)
- Conversion tracking + CRM-tied offline conversion review
- Account restructure across all active channels
- Creative production for video, static, UGC across platforms
- Weekly optimization + creative testing cadence
- Monthly business review tied to revenue and pipeline
Service area
EVKII serves San Diego, San Diego County, Carlsbad, La Jolla, Encinitas, Del Mar, Oceanside, North County.
EVKII, Inc., 7040 Avenida Encinas Suite 104-441, Carlsbad, CA 92011 · 760-208-4499 · heath@evkii.com
How much does PPC management cost in San Diego?
EVKII San Diego PPC management typically runs $3,500–$8,500/month for single-channel engagements and $5,500–$15,000/month for multi-channel engagements (Google + Meta + TikTok or Microsoft). Larger accounts move to percentage-of-spend at 10–15%.
Do you manage Microsoft Ads (Bing) as well?
Yes. Microsoft Ads (Bing, Yahoo, AOL, MSN partners) typically returns 20–40% lower CPCs than equivalent Google Search inventory and is included in our standard PPC engagement when it makes sense for your audience.
How is PPC management different from Google Ads management?
Google Ads management is a single-platform engagement (Search, Shopping, PMax, YouTube). PPC management is multi-platform — Google + Microsoft + Meta + TikTok where appropriate — with one team owning cross-channel budget allocation, attribution, and creative production.
Do you work with local San Diego service businesses?
Yes — home services, legal, healthcare, financial, and lead-gen brands across San Diego County are a core client type. Local PPC includes call tracking, geo bidding, and location-extension optimization.
Can I keep my current PPC vendor for one channel and use EVKII for another?
Yes, but we typically advise against it. The advantage of one PPC team is shared learnings — creative wins on Meta inform YouTube hooks, search query data informs landing page CRO, and budget reallocates across platforms based on incremental return.