Demand systemSAN DIEGO · LEAD GENERATIONSan Diego, San Diego County
San Diego Lead Generation
Qualified-lead systems for San Diego service businesses, real estate, B2B, and high-ticket brands — landing pages, paid traffic, qualification flow, CRM, and follow-up built as one system.
System / PipelineOperating principleProspect → Qualified conversation
01 / Method
Prospect → Qualified conversation
EVKII is a San Diego lead generation agency for service businesses, real estate brokerages, B2B SaaS, financial services, and high-ticket coaches across San Diego County. We don't sell lead counts — we sell qualified pipeline. Every engagement is measured on cost per booked call and cost per qualified opportunity, not cost per email-on-a-list.
01
ICP + list build
Define the accounts, roles, and buying signals worth pursuing.
02
Sequence design
Write a useful, credible path from first touch to response.
03
LinkedIn Ads
Add targeted paid reach where it strengthens the outbound motion.
04
Reply handling SOP
Classify intent and give every real conversation a clear next step.
05
CRM routing
Send qualified replies to the right owner with context intact.
02 / The build
One system. Clear outputs.
Connects with
LinkedIn Sales Navigator
LinkedIn Ads
HubSpot
Salesforce
Clay
01
Qualified leads, not form fills
Intent questions, qualification scoring, and CRM tagging built in. Your sales team works real opportunities — not 200 junk emails a week.
02
Full-funnel ownership
Landing page + paid traffic + CRM + email/SMS follow-up. One San Diego team, one feedback loop, one accountability.
03
Built for San Diego service businesses + nationwide
Used by real-estate brokerages, home services, legal, financial, healthcare, and B2B SaaS — both locally in San Diego County and nationally.
04
Tied to revenue, not CPL
Reporting on cost per qualified lead, cost per booked call, and cost per closed deal — not raw cost per lead inflated by junk submissions.
Engage when
B2B ACV supports a founder-led sales motion
ICP is defined enough to build a list against
Sales team can service qualified inbound within 24 hours
Hold when
Product-led or self-serve motion covers the funnel
No sales capacity to work qualified conversations
Technical file / full scope
Full overview
Our San Diego lead-gen engagements include a conversion-built landing page, paid traffic across Google Ads, Meta, and TikTok, intent-qualification questions tuned to your sales process, CRM integration (HubSpot, Salesforce, Close, Go High Level), and the email/SMS follow-up sequence that turns a form fill into a booked appointment.
We work with Carlsbad, San Diego, La Jolla, Encinitas, Del Mar, Oceanside, and the broader San Diego County market, as well as remote brands nationwide. Appointment-based strategy calls are how every engagement starts.
Detailed production sequence
01Discovery: offer, ICP, current sales process, win/loss data
02Landing page + qualification flow design and build
03Paid traffic launch (Google, Meta, TikTok) tuned to qualified-lead targets
04CRM, lead routing, and email/SMS follow-up automation
EVKII San Diego lead generation engagements typically run $3,500–$7,500/month management plus media spend. Most clients invest $5K–$50K/month in media depending on lead volume targets, deal size, and average customer value.
02What's a 'qualified lead' vs. a regular lead?
A qualified lead has answered intent-qualification questions, met your ICP criteria, and shown buying signal — not just dropped an email into a form. We build qualification into every San Diego lead-gen funnel so your sales team's time isn't wasted on tire-kickers.
03Do you work with San Diego real estate brokerages?
Yes — real estate is one of our most common San Diego lead-gen engagement types. Listing-funnel ads, seller-lead capture, buyer-qualification flows, and CRM-tied nurture sequences. Compliant with Fair Housing and platform policies.
04How fast can a San Diego lead-gen funnel go live?
Most funnels launch in 2–4 weeks: landing page (1–2 weeks), tracking + CRM (1 week), paid traffic launch (parallel). First qualified leads typically arrive in week 3–4.
05Do you only serve San Diego County clients?
No. We're based in Carlsbad and have a strong San Diego County client base, but most lead-gen engagements are remote brands across the US. Local presence helps for on-site sales-team integration; remote works fine for funnel and media work.
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