Lead Generation Agency Built to Ship Qualified Pipeline
EVKII builds end-to-end lead-gen funnels for DTC, B2B, and high-ticket service brands. Landing page, paid traffic, qualification flow, CRM, and follow-up — built as one system.
System / PipelineOperating principleProspect → Qualified conversation
01 / Method
Prospect → Qualified conversation
We're a lead generation agency for brands that need real revenue conversations, not vanity lead counts. Most lead-gen agencies optimize for cost per lead. We optimize for cost per qualified lead and cost per booked call — the metrics that actually predict revenue.
01
ICP + list build
Define the accounts, roles, and buying signals worth pursuing.
02
Sequence design
Write a useful, credible path from first touch to response.
03
LinkedIn Ads
Add targeted paid reach where it strengthens the outbound motion.
04
Reply handling SOP
Classify intent and give every real conversation a clear next step.
05
CRM routing
Send qualified replies to the right owner with context intact.
02 / The build
One system. Clear outputs.
Connects with
LinkedIn Sales Navigator
LinkedIn Ads
HubSpot
Salesforce
Clay
01
Qualified leads, not form fills
Qualification questions, intent scoring, and CRM tagging built in. Your sales team works real leads — not 200 junk emails a week.
02
Full-funnel ownership
Landing page + paid traffic + CRM + follow-up sequences. One team, one feedback loop, one accountability.
03
Performance-tied
Reporting on cost per qualified lead and cost per booked call — not raw CPL. Everything ladders back to revenue.
04
Built to scale
Funnels are built to handle 10x traffic without breaking. Landing pages tested, CRM rules battle-tested, follow-up sequences resilient.
Engage when
B2B ACV supports a founder-led sales motion
ICP is defined enough to build a list against
Sales team can service qualified inbound within 24 hours
Hold when
Product-led or self-serve motion covers the funnel
No sales capacity to work qualified conversations
Technical file / full scope
Full overview
Every engagement includes the full stack: conversion-built landing page, paid traffic (Meta, Google, TikTok), qualification questions tuned to your sales process, CRM integration, lead routing, and the email/SMS follow-up sequence that turns a form fill into a booked call.
Used by real-estate brokerages, high-ticket coaches, B2B SaaS, home services, financial services, and DTC brands selling consultative offers. If your sale requires a conversation, we build the funnel that gets you those conversations.
Detailed production sequence
01Discovery: offer, ICP, sales process, current funnel
02Landing page + qualification flow design
03Paid traffic launch (Meta, Google, TikTok)
04CRM + email/SMS follow-up wired in
05Week-by-week qualification + CPA optimization
06Monthly business review + scaling plan
What a modern lead generation agency actually does
As a lead generation agency, EVKII builds the full path from ad to booked call: a multi channel acquisition system across Meta, Google, and TikTok that puts your offer in front of the right target markets, then filters every click down to genuinely qualified leads. We optimize for quality leads and revenue conversations — not raw form fills that clog your pipeline.
Before we launch, we map your ideal customer, the decision makers who sign off on the purchase, and the length of your sales cycles. That profile shapes the qualification questions, the lead scoring, and the follow-up cadence, so your sales team spends its time with prospects who are actually ready to close deals.
Built for B2B lead generation and high-ticket DTC
Whether you need B2B lead generation into a long enterprise sales cycle or consultative DTC lead-gen for a high-ticket offer, the system is the same: a conversion-built landing page, paid traffic, intent qualification, CRM routing, and email/SMS follow-up. As a lead generation company that owns the whole funnel, EVKII keeps creative, media, and CRM data in one feedback loop instead of scattered across three vendors.
Every engagement reports on cost per qualified lead and cost per booked call, mapped back to the deals your team closes — so the lead generation work is measured by revenue, not vanity volume.
The full lead-gen stack: SEO, paid media, pages, AI creative, CRM, and reporting
A national lead generation program is more than an ad account. EVKII runs the whole stack as one system: SEO and content that captures high-intent demand, paid media across Google Ads, Meta, and TikTok that buys it, conversion-built landing pages that turn clicks into qualified leads, and AI creative shipped at enough volume to keep finding fresh winning angles. When the landing page and the offer are the whole job, that engagement is the conversion rate optimization consultant page.
Behind the funnel, HubSpot and CRM routing, lead scoring, and a fast call/appointment flow protect every lead you earn — speed-to-lead follow-up, automated nurture, and booking so good-fit prospects never go cold. See Haven Estates, iSEOup, San Diego lead generation, PPC management, and the lead generation funnel notes.
EVKII lead-gen engagements typically run $3,500–$7,500/month management plus media spend. Most clients invest $5K–$50K/month in media, depending on lead volume targets and average customer value.
02What's a 'qualified lead' vs. a regular lead?
A qualified lead has answered intent questions, met your ICP criteria, and shown buying signal — not just dropped an email into a form. We build qualification into every funnel so your sales team's time isn't wasted on tire-kickers.
03Do you build the landing pages too?
Yes — every lead-gen engagement includes a custom conversion-built landing page. Built in React, Webflow, or Shopify depending on your stack.
04Which CRMs do you work with?
HubSpot, Salesforce, Pipedrive, Close, Go High Level, ActiveCampaign, and most major CRMs. We handle integration, lead routing, scoring, and follow-up automation.
05How fast can a lead-gen funnel go live?
Most funnels launch in 2–4 weeks: landing page (1–2 weeks), tracking + CRM (1 week), paid traffic launch (parallel). First qualified leads typically arrive in week 3–4.
06How do you keep cost per lead under control?
We manage to cost per qualified lead and cost per booked call, not raw CPL. That means tightening qualification, continuously testing AI creative to fight fatigue, running conversion-rate optimization on the landing page and offer, and reallocating budget to the channels and angles that produce revenue — so lower CPL never comes at the expense of lead quality.
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