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Conversion systemFULL SERVICE MARKETING AGENCY

Full Service Marketing Agency

EVKII is a full service marketing agency in Carlsbad. One written scope can include the SEO, AEO, paid, creative, web, Shopify, and email work this site already lists. City searches stay on the local page.

A full service marketing agency engagement at EVKII is one written scope. It can include services this site already lists: SEO, AEO and GEO, paid media, creative and UGC, web design and development, Shopify, and email or SMS.

Full-service marketing agency is the same offer. The hyphen does not name a second service.

San Diego County searches stay on the San Diego digital marketing agency page. A store-only engagement stays on the ecommerce marketing agency page.

EVKII does not publish a one-size fee, a team size, or a ranking guarantee.

System / BuildA black website registration jig aligning three smoked-glass planes with one magenta calibration key
Operating principlePerformance-first web & product builds

01 / Method

Build → Ship → Iterate

Operators comparing a full service marketing agency usually want more than one channel under one scope. EVKII already publishes those channels as their own pages. This URL owns the full-service name. It does not add a service the rest of the site does not describe. EVKII, Inc. is at 7040 Avenida Encinas Suite 104-441, Carlsbad, CA 92011. Phone (760) 208-4499. Email heath@evkii.com. Heath Squier is founder and operator.

  1. 01
    Scope & wireframes

    Define the offer, pages, conversion path, and production boundary.

  2. 02
    Design system

    Lock the type, color, components, and responsive behavior.

  3. 03
    Build & connect

    Develop the React experience and connect forms, tracking, and tools.

  4. 04
    Ship to production

    QA every breakpoint, verify analytics, and deploy the live system.

  5. 05
    Measure & iterate

    Review behavior, fix friction, and improve the pages that drive action.

02 / The build

One system. Clear outputs.

Connects with
  • Vercel
  • Supabase
  • GA4
  • HubSpot
  • Segment
  • Sanity
01

Search, including answer engines

Technical SEO, on-page SEO, local SEO, and an SEO audit are separate pages. AI SEO and generative engine optimization cover AEO and GEO: schema, public facts, and pages an assistant can quote. A search channel is included only when the written scope names it. There is no citation guarantee.

02

Paid media and creative

Google, Microsoft, Meta, and TikTok are the paid platforms already named on the PPC and San Diego agency pages. Creative already listed is AI video, AI UGC, UGC video, and social media management. This page does not publish a client result.

03

Website, Shopify, and Amazon

A site or a rebuild uses stacks named on the website redesign page: React, Vite, Lovable, Shopify, or Cloudflare, plus Next.js, Webflow, or WordPress when that is the stack you will run. A redesign keeps that page's migration: a 301 map, content preservation, schema continuity, and sitemaps.

04

Lead follow-up

Where the scope includes acquisition, the lead-generation page describes the path: a landing page, qualifying questions, CRM routing, and email or SMS follow-up. The San Diego agency page measures that work on calls, booked appointments, and orders, not impressions. This page uses that standard and does not publish a lead count.

Includes

  • SEO already listed here: technical, on-page, local, an SEO audit, ecommerce SEO, and Shopify SEO
  • AEO and GEO: AI SEO and generative engine optimization
  • Paid media on Google, Microsoft, Meta, and TikTok when those channels are in the scope
  • Creative and UGC already listed: AI video ads, AI UGC, UGC video, and social media management
  • Web design and development, including a website redesign, on React, Vite, Lovable, Shopify, or Cloudflare
  • Email or SMS follow-up, CRM routing, and lead capture when the scope includes them
  • Amazon storefront design when that channel is in the written scope

Does not include

  • A ranking, lead-count, or ROAS guarantee
  • A published one-size fee or a published team size
  • Invented client results, awards, or traffic percentages
  • The San Diego County agency page, which owns local digital marketing agency searches
  • A single-channel engagement that already has its own page

Engage when

  • Marketing site is the bottleneck for paid + SEO
  • Founder wants to own the code, not lease a theme
  • Product UI needs to feel authored, not templated

Hold when

  • A refresh of copy is all that's needed
  • A no-code builder already converts to plan

Technical file / full scope

Full overview

The work is scoped in writing before a build. A scope names which existing services are in. Search stays on technical SEO, on-page SEO services, SEO audit services, AI SEO, and generative engine optimization. Shopify URLs stay on Shopify SEO services.

Paid platforms already named on the PPC pages are Google, Microsoft, Meta, and TikTok. Orange County Google Ads stays the county page. Creative, the website, Shopify, Amazon, and lead follow-up keep their own pages: AI video ads, UGC video, website redesign services, Shopify web design, and lead generation.

This page is not the local page and not the store page. San Diego County intent uses San Diego digital marketing agency. A Shopify or DTC store uses ecommerce marketing agency. EVKII works from Carlsbad with San Diego County, Orange County, and remote clients nationwide, and scopes work across the US and internationally. Price is scoped in writing. There is no ranking guarantee.

Detailed production sequence
  1. 01Discuss the project or send a project brief so the constraint is named before a channel is chosen
  2. 02Written scope: which existing services are in, and which page stays the owner of its own query
  3. 03Tracking when the scope includes it: GA4, call tracking, and CRM-tied conversions
  4. 04Build or fix the website, the search pages, and the creative the scope names
  5. 05Launch the paid or email and SMS channels the scope names, against the same offer
  6. 06A written list of what shipped. Price and sequence are confirmed in writing. This page does not publish a one-size fee or a ranking guarantee.
What a full service marketing agency does

A full service marketing agency plans and runs more than one channel that brings a business its customers online: the website, search, paid ads, creative, social, email, and follow-up. The San Diego digital marketing agency page uses that definition for San Diego County. This page uses the same definition without a city.

Each channel already has a URL. A full-service marketing agency scope is the written list of which of those URLs are in the engagement. A channel left off that list is not part of the job.

How this differs from the San Diego digital marketing agency

The San Diego page is the local owner for San Diego County intent. A search for a digital marketing agency in San Diego stays there. A search for a full service marketing agency, or a full-service marketing agency, without a city stays here. An office in Carlsbad does not turn a national query into the county page.

How this differs from ecommerce marketing and from one channel

The ecommerce marketing agency page is the DTC and Shopify engagement: paid media, creative, storefront conversion, email or SMS, and Amazon. Use it when the business is a store and that page is the whole job. Use one service page when only one channel is the constraint. This page names more than one of those services, including work for a service business that is not a store.

Who it fits

It fits service businesses, ecommerce and DTC brands, and B2B teams that want one written scope instead of a separate vendor for each channel this site already lists. EVKII works from Carlsbad with San Diego County, Orange County, and remote clients nationwide. A poor fit is a ranking guarantee, a promised lead count, or a service this site does not list.

How to start

Discuss the project on the schedule page, or send a project brief. You can also contact EVKII or request a 15-minute teardown. Heath Squier scopes the work in writing before a build. Phone (760) 208-4499. Email heath@evkii.com. There is no ranking guarantee and no published one-size fee.

Public facts (EVKII, Inc.)

Legal name EVKII, Inc. Office: 7040 Avenida Encinas Suite 104-441, Carlsbad, CA 92011. Phone (760) 208-4499. Email heath@evkii.com. Heath Squier is founder and operator. San Diego County, Orange County, and remote work nationwide.

03 / Evidence

Proof on the wire.

Open evidence vault

04 / Field questions

Before we build.

01What does a full service marketing agency include?

A written scope that can include the services named on this page: SEO, AEO and GEO, paid media, creative and UGC, web design, Shopify, Amazon storefront design, and email or SMS follow-up. A channel is included only when the scope names it. Office: 7040 Avenida Encinas Suite 104-441, Carlsbad, CA 92011.

02Is a full-service marketing agency a different offer?

No. Full-service marketing agency and full service marketing agency are the same EVKII engagement. The hyphen does not add a service, a price, or a guarantee.

03How is this different from a San Diego digital marketing agency?

The San Diego page is for San Diego County searches. This page does not target a city. If you are comparing agencies in San Diego, use that page. If you are comparing a full service marketing agency without a city, use this one.

04How is this different from an ecommerce marketing agency?

The ecommerce marketing agency page is the DTC and Shopify engagement: paid media, creative, storefront conversion, email or SMS, and Amazon. Use it when the business is a store and those channels are the whole job. Use this page when the scope can include service-business channels as well, and when no single channel page is the whole job.

05Do you guarantee rankings, leads, or a timeline?

No. Ranking, lead counts, and ROAS are not guaranteed. EVKII does not publish a one-size fee, a team size, or a turnaround on this page. Price and sequence are scoped in writing after the channels and the stack are known.

06How do I start?

Discuss the project, send a project brief, or contact EVKII. Heath Squier scopes the work in writing. Phone (760) 208-4499. Email heath@evkii.com. There is no ranking guarantee.

05 / Next move

How do you start with EVKII?